"見る度に新しい発見があるので、何度も見たくなりますね。"*

(* which roughly translates to "Because there is a new discovery every time I look, I will want to see again and again." - a delightfully Zen & profound review from rookie.jp on Jesper's fantastic IKEA spot.

ここイェスパーのスポットを見る：

(which, of course, means "watch Jesper's spot here:")